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Transfer of trademark rights (alienation): how to sell or buy a brand in Ukraine
Anton Polikarpov | 8 April, 2025
Transfer of trademark rights (alienation): how to sell or buy a brand in Ukraine

A trademark (TM) is an important intangible asset of any business that individualises goods and services in the market and builds a company’s reputation. Like any other asset, a trademark can be the subject of civil law transactions, in particular, it can be sold or bought. The legal mechanism that regulates the complete transfer of […]

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8 minutes
Well-known trademark in Ukraine: status, benefits and how to obtain it
Anton Polikarpov | 8 April, 2025
Well-known trademark in Ukraine: status, benefits and how to obtain it

Intellectual property protection is an integral part of successful business. Registration of a trade mark provides a basic level of protection of rights to designations that individualise a company’s goods and services on the market. However, for brands that have achieved a significant level of recognition and reputation among consumers, Ukrainian legislation provides for the […]

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8 minutes
Trademark for online business and e-commerce
Anton Polikarpov | 8 April, 2025
Trademark for online business and e-commerce

The world is steadily moving online. Today, online business and e-commerce is no longer just a trend but, shall we say, a dominant reality for many entrepreneurs. Do you sell products online? Do you provide services online ? Do you have your own online shop ? Great! But have you ever wondered how to protect […]

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8 minutes
Maintaining the validity of a trademark in Ukraine
Anton Polikarpov | 8 April, 2025
Maintaining the validity of a trademark in Ukraine

Obtaining a trade mark certificate is certainly an important stage, the moment when you, in other words, receive official confirmation of the rights to your brand. But it is not the finish line, but rather just the beginning of a long journey. To preserve your precious brand rights, it is not enough to simply put […]

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8 minutes
International trademark registration: opportunities for Ukrainian entrepreneurs
Anton Polikarpov | 24 March, 2025
International trademark registration: opportunities for Ukrainian entrepreneurs

Is your business successfully developing in Ukraine and are you thinking of entering foreign markets? Or maybe you already export your goods or services abroad? In this case you should definitely take care of internationalregistration of your trademark (TM) at . Many entrepreneurs mistakenly believe that registration of TM in Ukraine automatically gives protection in […]

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8 minutes
Franchise and trademark: how to draw up an agreement correctly?
Anton Polikarpov | 24 March, 2025
Franchise and trademark: how to draw up an agreement correctly?

Franchising is a popular way of doing business that allows aspiring entrepreneurs to use a ready-made business model, and experienced businessmen to expand their network. And at the heart of most franchises is the brand . It’s a “magnet” that attracts customers and an identifier to distinguish one franchise from another. But having a registered […]

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8 minutes
Trademark and patent: what’s the difference and what to choose for your business?
Anton Polikarpov | 19 March, 2025
Trademark and patent: what’s the difference and what to choose for your business?

In the world of business, where everyone strives to stand out and protect their achievements, the issues of intellectual property are becoming especially relevant. And very often aspiring entrepreneurs (and not only aspiring entrepreneurs) confuse two key concepts: “trademark” and “patent“. Sounds similar at first glance, but in fact the difference between the two is […]

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8 minutes
How to protect your trademark from competitors: legal advice
Anton Polikarpov | 19 March, 2025
How to protect your trademark from competitors: legal advice

Protecting your own trademark is undoubtedly a key moment for any business that seeks to be recognisable and unique in the market. Registration of a mark for goods and services in UKRNOIVI is undoubtedly an important and necessary step, a kind of foundation for legal protection of your brand. But, you know, it’s only the […]

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8 minutes
How to register a trademark on your own: a step-by-step guide for entrepreneurs
Anton Polikarpov | 11 March, 2025
How to register a trademark on your own: a step-by-step guide for entrepreneurs

You are an entrepreneur who has created a unique product or service, developed a recognisable brand and are ready to conquer the market. But are your rights to that brand protected? Did you know that you can register your trademark yourself without the help of lawyers and patent attorneys? Yes, self registering a TM -it’s […]

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8 minutes
Trademark registration: a necessity for your business
Anton Polikarpov | 11 March, 2025
Trademark registration: a necessity for your business

Starting any business, be it a small café or, in other words, a large-scale IT-company, you undoubtedly put your heart, time, and, of course, money into it. You create a unique product or service, come up with a name, develop a logo And here, at this seemingly creative stage, there is an important legal aspect […]

8 minutes
Trademark for software and copyright: in which case?
Anton Polikarpov | 4 March, 2025
Trademark for software and copyright: in which case?

Developers of software often face the issue of protecting their intellectual property. And here, in other words, there is often confusion between two concepts:  trademark for software and copyright. Many people think that these are the same thing, or don’t realise what the difference between them is, there nevertheless. In fact, both trademarkand copyrigh tare […]

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8 minutes
International trademark registration for software
Anton Polikarpov | 4 March, 2025
International trademark registration for software

If you are developing software and plan, in other words, not to limit yourself to the Ukrainian market, but to conquer the world, you should definitely think about international trade mark registration. Why is it important? The fact is that TM registration in Ukraine (obtaining a certificate from UKRNOIVI) gives you legal protection only on […]

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